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It's the Swissness at the very heart of Tissot that makes the brand such a distinguished one. The + in the Tissot logo is the same as the Swiss flag, symbolizing the quality and the reliability that watchmakers have proudly demonstrated since 1853. The innovative brand remains in its home in Le Locle in the Swiss Jura Mountains, keeping its Swiss identity at its core. Tissot watches are authentic and accessible, using special materials, advanced functionality and meticulous design detail to create pieces that are both precise and stylish.